Site Worth – Blog Worth – A Bunch of Hogwash?

As a follow-up to an article I wrote last year, I thought I would check to see what is worth today. After not publishing any articles for just under 6 months, we realized a drop in Alexa rank of about 1.2 million *grins* So, I was curious if this change might impact the “value” of the blog according to the sites which I quoted back in March – Sootle, dnScoop, and the Business Opportunities Weblog.

According to these three sources is worth somewhere between $515 to $4,990.

Sootle values Bloglyne the highest at $4,990 – Their FAQ can be found here. They seem to use a method of disclosed purchase deals for other websites and then break down a per back link cost and use that to estimate the value of the site.

This seems a very poor way to measure the value of a site after the advent of DoFollow. For example, by commenting on 6 to 9 posts in a blog that publishes the top commentators to each page an individual can create thousands of back links in about 5 minutes.

dnScoop values Bloglyne the lowest at $515 – They seem to take a “big picture” approach measuring the following items as of the writing of this article:

I think that the combination of each of these items gives a better view of to potential value a site may generate at any given time. And although I would like to believe my site is worth almost $5,000 after not doing anything with it for the past 6 months, I tend to believe that is hogwash!

3 Responses to Site Worth – Blog Worth – A Bunch of Hogwash?

  1. Zath January 20, 2008 at 10:58 am #

    I remember doing this in the early stages of my blog around April last year and have just re-run them:

    Business Opportunities – $44,034
    Sootle – $94,159
    dnScoop – $9,821

    A lot of difference there! Even if it was worth the $9,821 it would be a nice reward for the effort and time I’ve spent on it.

  2. Mark January 21, 2008 at 5:51 am #

    @Z – that is so great man! I think I would have similar values if I had just kept at it consistently over the past 7 months. Have you noticed an increase in your subscribers? If so, how have you accomplished it?

  3. Bob at Blogging For Backlinks February 9, 2008 at 2:40 pm #

    I’m like you: skeptical at best. But for me, the real question is not the possible value of a site, but the existence of a resale market. Who is willing to buy it? If you can connect with a potential BUYER, then you can start talking valuation; before that, its all just blowing smoke…

Leave a Reply